BROADCOM BOO TIMES SQUARE (NYC)
Broadcom partnered with Centerline to produce an eye-catching animation that will amplify their brand awareness and promote their new “Bigger” campaign. The campaign’s objective is to cultivate support, reinforce current relationships with Mainframers, and establish credibility as a collaborative partner by sharing knowledge and enhancing engagement. The 30-second animation features Broadcom’s Mainframe experts conveying a powerful message about thinking big and delivering greater value.
Digital Agency: Centerline Digital
Account Director: Morgan Butler
Creative Director: Amy Kaufmann
Senior Art Director: Brian Marx
3D, Compositing and Animation: Jona Daluz
Rotoscoping and Clean-ups: Gabriel Daluz
Senior Project Manager: Sara Heckman